Learn how to use buyer personas to improve your targeting and reach the right people with your content.
To complete this lesson, take the Quiz below. You can learn more about every question and answer by clicking “see questions” after you finish the quiz.
Resources from the video:
- Free persona template: neon.ly/Persona
- Blog article: neon.ly/persona_article
- OCEAN model: neon.ly/OCEANMODEL
- Facebook Audience Insights
- Google Analytics
If you have any questions, make sure to post them in our marketing classroom.